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Microfarming – Growing for Farmers’ Markets (archived)

The conference was held August 27-28, 2014 at Eagle Ridge Conference Center in Raymond, MS.

Small farm? Locally grown? Specialty crops? If you have ever thought about selling your produce at one of Mississippi's farmers' markets, this conference will give you the information you need to succeed. Learn everything from the best crops to grow and best way to market your produce to how to set up your booth at a farmers' market.

Experts from the Mississippi State University Extension Service, Mississippi Department of Agriculture and Commerce, South Mississippi Farmers Market Association and Alabama Department of Agriculture and Industries will help small-scale farmers understand the benefits and facts of selling at farmers’ markets.

Topics include fruit and vegetable variety selection, food safety, marketing and sales approaches, online presence and marketing strategies, starting a successful farmers’ market, urban farming for the local market, benefits of selling at farmers’ markets, and MDAC programs and opportunities.

The short course is free, but advance registration is required. Attendees must mail, email, or fax reservations to confirm attendance at the workshop. There is no charge to attend. However, you MUST reserve a spot. A brochure with a registration form will be available for downloading from this website before July 10. Printed copies will also be available at any of the 82 Mississippi State University Extension Service county offices.

For more information or to register, download the conference brochure or contact Dr. Rick Snyder at Rick.Snyder@msstate.edu or 601-892-3731. Farm and Family radio show is available for download.

Agenda

Wednesday, August 27, 2014

Diane Claughton
8:45
Why Sell at Farmers' Markets?
Diane Claughton, South Mississippi Farmers Market Association
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Susan Head

9:30
MDAC Programs and Opportunities
Susan Head, Mississippi Department of Agriculture and Commerce
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Alba Collart

10:30
Food Marketing: Best Sampling Practices and a Food Marketing Database for Farmers' Markets
Dr. Alba Collart, MSU Ag Economics Department
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Rebecca Bates

11:15
Starting a Successful Farmers’ Market
Rebecca Bates, Lincoln County Extension Director / Brookhaven Farmers’ Market Director
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Purvie Green

1:30
Marketing/Sales Opportunities at Farmers' Markets
Purvie Green, Mississippi Department of Agriculture and Commerce
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Don Wambles

2:15
Grow Your Customer Base & Your Sales
Don Wambles, Director, Alabama Department of Agriculture & Industries, Farmers Market Authority/Ag Promotions
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David Nagel

3:15
Best Cool Season Vegetable Crops for Mississippi Farmers' Markets
Dr. David Nagel, MSU Extension Specialist
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Lurdes Siberio-Perez

4:00
Food Safety - Handling of Fresh & Processed Foods at the Market
Ms. Lurdes Siberio-Perez & Dr. Juan L. Silva, MSU
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Susan Bates  and Suzan Walker

4:30
Farmer’s Markets and Cottage Foods
Susan Bates  and Suzan Walker
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Thursday, August 28, 2014

Diane Claughton

9:00
Fringe Benefits of Selling at Farmers Markets
Diane Claughton, South Mississippi Farmers Market Association
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Don Wambles

9:45
Strategies Farmers Can Use to Increase Sales
Don Wambles, Director, Alabama Department of Agriculture & Industries, Farmers Market Authority/Ag Promotions
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Roberto Gallardo

10:45
Online Presence Strategies
Dr. Roberto Gallardo, MSU Extension Specialist
A PowerPoint slide presentation was not used.

 

James Barnes

11:30
Growing Your Agribusiness Using Facebook Marketing
Dr. James Barnes, Extension Agricultural Economist, MSU Department of Agricultural Economics
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David Nagel

1:45
Best Warm Season Vegetable Crops for Mississippi Farmers Markets
Dr. David Nagel, MSU Extension Specialist
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Eric Stafne

2:30
Best Fruit Crops for Mississippi Farmers Markets
Dr. Eric Stafne, MSU Extension Specialist
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Gary Bachman

3:15
Urban Farming With Microgreens
Dr. Gary Bachman, MSU Extension Specialist
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Area Lodging

The following hotels and RV parks are the closest ones to the Microfarming – Growing for Farmers’ Markets Conference, located at Eagle Ridge Conference Center (1500 Raymond Lake Road, Raymond, MS 39154). Call for prices. You may be able to get a better rate by requesting corporate rate, government rate, state rate, or mentioning other memberships that you may have (AAA, AARP, etc.). Every major hotel chain is in Jackson, just a few miles further from Eagle Ridge. Please call to make your own reservations!

Motels

Eagle Ridge Conference Center Hotel
1500 Raymond Lake Road, P.O. Box 1100, Raymond, MS
(601) 857-7100
http://eagleridge.hindscc.edu
Limited number of rooms at Eagle Ridge
Note: no restaurants at Eagle Ridge or within walking distance

Days Inn
482 Springridge Road, Clinton, MS
(601) 925-5065
http://www.daysinn.com
9.2 miles from Eagle Ridge

Best Western
102 Clinton Loop Drive, Clinton, MS
(601) 926-4323
http://www.bestwesternmississippi.com
8.9 miles from Eagle Ridge

Comfort Inn & Suites
5010 Hampstead Blvd, Jackson, MS
(601) 925-8250
http://www.choicehotels.com
11.1 miles from Eagle Ridge

Econo Lodge
103 Clinton Center Drive, Clinton, MS
(601) 924-9364
http://www.choicehotels.com
8.9 miles from Eagle Ridge

Hampton Inn
493 Springridge Road, Clinton, MS
(601) 925-9393
http://hamptoninn.com
8.7 miles from Eagle Ridge

Holiday Inn Express
495 Springridge Road, Clinton, MS
(601) 708-0400
http://www.holidayinn.com
8.7 miles from Eagle Ridge

Quality Inn Express
103 Johnston Place, Clinton, MS
(601) 924-0064
http://www.choicehotels.com
8.8 miles from Eagle Ridge

Super 8 Clinton
201 Johnston Place,
Clinton, MS
(601) 925-4040
http://www.super8.com
9.0 miles from Eagle Ridge

RV and Camping

Lefleur’s Bluff State Park
2140 Riverside Drive, Jackson, MS
(601) 987-3923
http://mississippistateparks.reserveamerica.com
Camping and RV hookups
21.1 miles from Eagle Ridge

Swinging Bridge RV Park
5750 I-55 South
100 Holiday Rambler Lane
Byram, MS 39272
(601) 502-1101
http://www.rvresort.net
Camping and RV hookups
14.4 miles from Eagle Ridge

 

Funds for this project were provided through the Mississippi Department of Agriculture and Commerce, USDA Specialty Crop Grant Program.